stimulate thought


The Downside of Price Maniuplation

In his preface to “Start With Why.” Simon Sinek talks at length about the most common form of marketing: Manipulation. This manipulation is accomplished mainly in two ways: price manipulation & promotion. He explains, through many examples, that these strategies are ultimately short-sighted...

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Daniel SachsStart With Why
Provide Value

How often can you say that the CEO of a marketing/advertising firm becomes a social media icon? Personally, I can only think of one: Gary Vaynerchuck. This guy has made a career out of giving no nonsence advice on building and promoting businesses. So, today I want to share with you what I think is possibly his most important and often overlooked piece of advice...

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Daniel Sachs